Adaptive Monetization Infrastructure (AMI)

SaaS pricing was built for a world that no longer exists. Three tiers, feature gating, quarterly pricing reviews. That worked when AI wasn't a thing and buyers behaved predictably.

That world is over.

Today, your users expect personalized value. Your product ships changes daily. Your market is fragmented, dynamic, and ruthless. But you're still pricing like it's 2010 — Static plans. Gut feelings. Spreadsheets pretending to be strategy.

Static pricing isn’t just outdated. It’s revenue suicide.

In a world where AI can clone your product overnight, pricing is your sharpest weapon.

UNPRICE
better pricing for SaaS
Open Source

Adaptive monetization infrastructure principles

The Market Shift

Static price is dead.

3 plans and once a year pricing review is not enough.

Everything is moving toward customer-perceived value pricing, a fancy way to say; customers want to pay for the value your product creates. Yet you still price your product with one-size-fits-all pricing.

This shift is a common phenomenon; think about the first smartphone.

When smartphones first became popular, there were only a few models, and most people were satisfied with basic features like calling, texting, and a simple camera. As the market offered more specialized products, customers expectations increased. People started to demand more. Now, customers are much more demanding. A generic smartphone is rarely enough—buyers want a device that fits their specific needs perfectly.

Same thing is happening in the SaaS market.

In the past, SaaS companies could rely on a simple, static pricing page — think flat monthly fees or seat-based subscriptions. Customers would pay a fixed amount regardless of how much value they actually received. This approach worked well when SaaS markets were less competitive and customers had fewer alternatives.

Today, however, customers expect pricing that reflects their actual usage or the outcomes they achieve. This shift is driven by a desire for fairer value exchange and flexibility as business needs change.

Think about it, why are you moving off from certain SaaS?

Why do you want other alternatives?

Chances are, it comes down to a mismatch between value and price—or simply that the market has changed. Maybe you’re paying for features you never use, or you’ve found a solution that delivers more for less.

Price is more than just a number. It’s a reflection of innovation — a direct mirror of the value your product delivers. And value isn’t static. It evolves with your customers’ needs, your product roadmap, and the market itself.

So why are you still using static pricing?

Consider this:

  • Hybrid pricing models (subscription + usage) drive results.
    Companies using these models see the highest median growth rate—21%—outperforming both pure subscription and pure usage-based models.(Source: Maxio)

  • Pricing is moving closer to customer value.
    There’s a clear shift toward models that directly link what customers pay to the outcomes they achieve.(Source: Metronome)

  • Pricing is no longer just a backend detail.
    It’s a strategic lever for growth — a fundamental part of your product experience.

Are you ready for the shift?

Let’s be honest—most SaaS companies aren’t:

  • You’re unsure what your users are truly willing to pay.
  • You lack the tools to adapt pricing as quickly as your product evolves.
  • You treat pricing as a backend config, not a growth engine.
  • You don’t know how to price for different customer segments.
The companies winning today are those who treat pricing as a product, not an afterthought.

Are you ready to join them?

The Solution: AMI

Unprice is not a pricing tool. It’s the foundation of a new category: Adaptive Monetization Infrastructure — a framework built to make pricing effortless and scalable as your product evolves. We believe pricing is the most overlooked growth lever in SaaS. It’s time to change that — with systems, not guesswork.

What is AMI?
AMI is foundational infrastructure designed to give you the tools and processes to handle pricing like a billion-dollar business, right from day one. It’s the abstraction layer that transforms pricing from a backend configuration into a core growth engine.

Why AMI Matters?
  • Dynamic, Not Static: Kill static pricing. AMI enables you to build a monetization system that learns and adapts as quickly as your product and your market.
  • Continuous Learning: AMI doesn't just set prices — it continuously collects data, tests, and optimizes. Your pricing evolves in real time, keeping you ahead of the competition.
  • Segment-Aware: Easily tailor pricing for different customer segments, geographies, or use cases—without engineering bottlenecks or risky manual changes.
  • Seamless Integration: AMI fits into your existing stack, letting you experiment, iterate, and deploy new pricing models without disrupting your product or your customers.

The AMI Advantage
  • Move Fast, Stay Flexible: Launch new pricing experiments in hours, not months.
  • Unlock Growth: Capture more value from every customer, every segment, every feature.
  • Future-Proof Your Monetization: As your product and market change, your pricing keeps pace.

Stop treating pricing as an afterthought

The future of pricing is here.
Adaptive Stack
Implement any pricing model — usage-based, seat-based, feature-based, hybrid — in real-time. React to market shifts, customer signals, or product changes with data, no guesswork.
"Pricing is a product surface. Treat it like one."
Growth Autonomy
Pricing should be owned by growth teams — not trapped in backlogs. You should be able to run experiments at the ease of a click, no engineering effort.
"Pricing logic belongs to business teams. Not JIRA tickets."
Billing Autonomy
Never be held hostage by your payment provider again. Swap Stripe for Paddle, crypto, or your own gateway.
"Payments are infrastructure, not dependencies."
Open Source
Open isn’t just a license. It’s a belief system. The future of monetization must be open.
"We believe the future of monetization must be open, auditable, and programmable"

Our Belief

We believe SaaS founders, AI app builders, and their customers deserve full control over how value is captured and delivered.

Static plans, vendor lock-in, and engineering bottlenecks? Those are relics of the past. Adaptive Monetization is your weapon. Open source is your armor.

We’re not here to tweak pricing around the edges.
We’re here to reinvent the entire monetization stack — from the ground up.

You don’t need Stripe’s permission to innovate.
You don’t need another pricing consultant to tell you what you already know.
You don’t need to rely on guesswork or gut feelings.

You need Adaptive Monetization — built on your terms, at your pace and at any scale.

We believe pricing is the most neglected growth lever in SaaS. It’s time to change that.

Unprice, better pricing for SaaS.